Problem / Brief
In collaboration with Ülker Everwell and TÜBİTAK, our task was to create an engaging and dynamic desktop film to effectively promote the new dietary supplement.
Solution
We blended vibrant animations highlighting the product’s fruity flavors and vitamin values with real stock footage. Through split-screen techniques and lively visuals, we showcased both the product’s applications and its benefits in a concrete and dynamic way. The film was later adapted into a cinema version, reaching a wider audience. Additionally, we designed an eye-catching metro wrapping for Ülker Everwell Defence, showcased across the Istanbul Metro.
Result
The project successfully emphasized the product’s immune-boosting and overall health-supporting features. At the same time, it once again highlighted Cactus Istanbul’s innovative approach, commitment to quality, and creative vision.
